For the past few years, Griffin James has been touted as one of the saviours of Australian dance music. As Francis Inferno Orchestra, he and a small collective of artists have elevated Melbourne, his hometown, into the global spotlight by pushing club-ready deep house. Young and enthusiastic, the records kept coming. His reputation grew to the point where he was Australia's best known up-and-coming house producer, all while helping to ensure the spotlight remained on both Melbourne and his band of local associates.
The launch of James's production career began with a single on UK disco label Under The Shade in late 2010. By the same time the following year, he had four more 12-inches to his name, with records on Join The Dots, Kolour Recordings and Sleazy Beats Recordings furthering the Francis Inferno Orchestra reach.
He has since experimented in genres outside the house sphere entirely. "Everything's so serious in techno," he says with enthusiasm. "With the porno names, stupid fucking track titles and rainbow stamps, I think we just wanted to do this whole thing tongue-in-cheek."
The music itself is far from it. Relentless and brutal, the four cuts released so far wouldn't be out of place in set from any of techno's main players. The two tracks that James has released as Deep Throat are a long way from the mellow sounds he's best known for, with big breakdowns and a maximalist, big room approach. The new sound reasserts his knack for crafting attention-grabbing music that appeals to a large, unpretentious audience.
"Setting [the label up in Europe] and knowing the people here is really important," he concludes. "I think everyone looks at Australia from overseas and thinks, 'Fuck 'em, they're in Australia. What can they do? They probably haven't got a clue about what they're doing.' I'm here to get the foundations laid, and get to know all the right people."
This month Kolour Recordings will begin dropping classic tracks and unreleased edits from the vault starting with Francis Inferno Orchestra, Iron Curtis, and Kitano. Easy Choices EP is now available on Traxsource.com